This typeface celebrates the traditional stitch pattern deshilado

Deshilado technique example, Museum Textile of Oaxaca, Mexico.

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Inspired by the intricate deshilado embroidery from the small religious town of Guadalupe, Cáceres, this typography exploration transforms a centuries-old fabric-pulling technique into a modern typeface. Local women still sell these handmade fabrics from their homes, each piece telling a unique story through pattern and keeping a tradition.

The alphabet was created from five distinct motifs, referencing the deshilado technique and other regional embroidery styles. It’s structure is base from the clean geometry of Helvetica Neue. Each letter in the type specimen is color-coded to group shared design features: Blue take bowls, orange stems and legs, yellow curve stems, legs and aperture, and green for a single element.

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Mama's recipes book, editorial book design with illustrations and family recipes

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Motion visual and typography series, where I explored the pressure women feel from social media